The Intricacies and Results of a 4-Day Workweek by Santiago Jaramillo
Santiago Jaramillo, CEO of Bunny Studio, shares the importance of content and entertainment as a rising trend. He also shares his company’s strategy on email marketing, as well as the preparation and implementation of a 4-day workweek, his employee’s high motivation, and their achievements: it’s all about the shortcuts you take to maximize the time you have.
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“And as we established our KPIs, we said: ‘how do we do this by cutting one day?’. Hypothesis 1 was: people will be incentivized to be more productive.”