How to Take the Initiative and Deal with Uncertainty by Margaret Heffernan

Episode #101

Margaret Heffernan is an entrepreneur, CEO, writer, and keynote speaker. Her career and innovative ideas are nothing less than impressive. In this interview, she speaks about uncertainty, the importance of preparedness in times of crisis, the benefits of scenario planning and experimentation, and the way we all are subject to political and social changes.

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“[For each scenario] the point is to say, ‘If this one seems to be what the future became, what would we wish we’d be doing now? How would we prepare for it?’ And in response to what might we do: ‘do we have that responsive capacity?'”

Margaret Heffernan

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