In 2021, most businesses prefer digital means to market their products and services. While digital marketing is undeniably effective, it can be difficult to navigate a seemingly saturated market. On the other hand, having a strategic direct marketing plan offers a plethora of opportunities for your business, and it can bolster your comprehensive marketing strategy. With the help of a marketing partner like PropeloMedia, you can maximize your direct marketing’s power without fuss.
For years Caryn Kopp, and her team at Kopp Consulting, have not only been helping businesses open desirable doors, but they’re able to develop compelling interest with those prospects.
Caryn learned early the value of hiring proven professionals vs. younger less expensive reps that she’d have to train up. Her secret sauce though was pairing the proven door openers with content and message writers. Add a sales process she continues to evolve to this day and Caryn’s team has opened just about every door imaginable.
Joey Coleman is such a customer experience expert that even Zappos consults with him. While Joey has had a very interesting career, he’s spent the past 20 years analyzing and figuring out ways to improve the customer experience. In fact, he even wrote the book, “Never Lose a Customer Again” which emphasizes how important the first 100 days of the customer experience are.
As more and more technology is being introduced into Real Estate, today’s Ask an Expert guest Sherry Chris wants real estate agent’s to focus on getting back to deeper and more human relationships.
Sherry is CEO of Better Homes & Garden Real Estate, and was the driving force to elevating the company to a nationally recognized brand.
TrueCar Cofounder, Bernie Brenner stops by our “Ask an Expert” and comes out of the gate helping to differentiate between business development and sales strategies. After years of successfully growing TrueCar, he reconciled all of his notes and realized he’d created a systematic approach to biz dev, which outlined in his book, The Sumo Advantage.
Too many self-help gurus out there tell you what you already know, today’s Ask an Expert guest actually gives you the tools to reach your full individual and business potential. Noah St. John is known as “The Power Habit Mentor” and has helped businesses add an additional $2.7 billion in revenue.
Digital marketing is at a tipping point. Soon, when Google Chrome stops supporting third-party cookies, the way marketers have targeted ads for years will no longer be supported by any of the major browsers.
While attending Yale University, Yong Zhao noticed that traditional Chinese restaurants were declining, but demand for authentic Chinese cooking was rising. He quickly started working on a fast casual dining chain that could provide a balanced experience for Asian and non-Asian alike, but in a design that could scale-up.
Mark Raffan hosts the world’s most popular negotiation podcast, Negotiation Ninja, and stopped by to share the most important elements to any negotiation. Unfortunately, Mark explains that most people enter a negotiation and just “wing it” which leads to less than desirable results.
It’s 3:30 am and Kobe Bryant is rigorously practicing basic drills taught to middle schoolers. Today’s Ask an Expert, Alan Stein Jr., shares lessons this valuable lesson, along with others he’s learned after helping to train NBA greats like Kevin Durrant and Steph Curry for over a decade.
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5 Reasons Why Omni Will Forever Change the Way You Market your Business