by Joshua Carlsen | Oct 29, 2020 | Marketing, Video
A few weeks ago I had a chance to interview Sasha Strauss, who is considered an international branding badass. He helped clarify a common misconception that many companies have, which is their brand is largely represented in their name or their logo. He counters...
by Joshua Carlsen | Sep 29, 2020 | Marketing, Omni-Channel, Thought Leaders, Video
We just received exciting news here at PropeloMedia! Clutch analyst Austin Ellis just called our founder to let us know that PropeloMedia is again listed as a top California direct marketing agency! Direct marketing is more important than ever for businesses to stay...
by Joshua Carlsen | Aug 26, 2020 | Marketing, Uncategorized, Video
Low-fi video is great for growing an audience and a pipeline, not necessarily direct sales. Last month, we looked at the power of low-fi video to build connections during the COVID-19 quarantine. In this post, let’s take that idea further and look specifically at...
by Joshua Carlsen | Jun 18, 2020 | Marketing Tips, Thought Leaders, Video
Photo by Brooke Lark on Unsplash With consumers and businesses social distancing at home, video has become the most important communication channel of 2020. Here are 4 ways to embrace that in your omni-channel strategy. 2020 is off to a strange start for everyone,...
