by Joshua Carlsen | Aug 26, 2020 | Marketing, Uncategorized, Video
Low-fi video is great for growing an audience and a pipeline, not necessarily direct sales. Last month, we looked at the power of low-fi video to build connections during the COVID-19 quarantine. In this post, let’s take that idea further and look specifically at...
by Joshua Carlsen | Jun 29, 2020 | Marketing, Marketing Tips, Thought Leaders
Unprecedented, is the one word that comes to mind over and over as I think about what we’ve endured in 2020. The other word that comes to mind is pivot, because nearly every business has had to pivot whether they’ve consciously thought about it or not. The “why we...
by Joshua Carlsen | Mar 31, 2020 | Marketing, Marketing Tips, Thought Leaders
COVID-19 has made these past few weeks have been unlike anything I could even imagine. In fact, I’ve used the word “surreal” so many times that it’s meaning has slowly become numb to how profound of a moment we’re all facing right now. Through it all though, I’ve...
by Joshua Carlsen | Dec 11, 2019 | Marketing, Marketing Tips
Stop the presses, our team here at PropeloMedia has big news! We’ve been named as a 2019 Clutch Global Leader in a recent press release from Clutch, a leading market research firm. Since 2012, we’ve excelled in providing superior direct marketing solutions for...
by Joshua Carlsen | Oct 8, 2019 | Marketing, Marketing Tips
Big Data triggered rapid change in the mortgage industry, and providers need to catch up. In particular, mortgage lead generation is on the front lines of this new direction. Earlier, we discussed general changes in lead generation and some ways to keep. Today, we’ll...
by Joshua Carlsen | Aug 12, 2019 | Marketing, Marketing Tips, Omni-Channel Marketing
In a previous post, we discussed how lead generation is changing. Big Data and the digital age have flipped the roles of consumers and marketing teams. Businesses once had to find leads. Now, they must focus on being found. How does a business get leads to come...
