by Joshua Carlsen | Oct 29, 2020 | Marketing, Video
A few weeks ago I had a chance to interview Sasha Strauss, who is considered an international branding badass. He helped clarify a common misconception that many companies have, which is their brand is largely represented in their name or their logo. He counters...
by Joshua Carlsen | Sep 29, 2020 | Marketing, Omni-Channel, Thought Leaders, Video
We just received exciting news here at PropeloMedia! Clutch analyst Austin Ellis just called our founder to let us know that PropeloMedia is again listed as a top California direct marketing agency! Direct marketing is more important than ever for businesses to stay...
by Joshua Carlsen | Aug 26, 2020 | Marketing, Uncategorized, Video
Low-fi video is great for growing an audience and a pipeline, not necessarily direct sales. Last month, we looked at the power of low-fi video to build connections during the COVID-19 quarantine. In this post, let’s take that idea further and look specifically at...
by Joshua Carlsen | Jun 29, 2020 | Marketing, Marketing Tips, Thought Leaders
Unprecedented, is the one word that comes to mind over and over as I think about what we’ve endured in 2020. The other word that comes to mind is pivot, because nearly every business has had to pivot whether they’ve consciously thought about it or not. The “why we...
by Joshua Carlsen | Mar 31, 2020 | Marketing, Marketing Tips, Thought Leaders
COVID-19 has made these past few weeks have been unlike anything I could even imagine. In fact, I’ve used the word “surreal” so many times that it’s meaning has slowly become numb to how profound of a moment we’re all facing right now. Through it all though, I’ve...
by Joshua Carlsen | Dec 11, 2019 | Marketing, Marketing Tips
Stop the presses, our team here at PropeloMedia has big news! We’ve been named as a 2019 Clutch Global Leader in a recent press release from Clutch, a leading market research firm. Since 2012, we’ve excelled in providing superior direct marketing solutions for...
