by Joshua Carlsen | May 8, 2024 | Blog, Case Study, Direct Mail, Marketing, Marketing Tips, Omni-Channel, Omni-Channel Marketing
A Community College Mailer Decoded Welcome to a new Propelo Media series called Decoding Direct Mail where we review mail actual mail pieces that we received in the mail. You’ve probably gotten thousands of mailers in your lifetime and probably give each one no more...
by Nestor Rodriguez | Mar 8, 2024 | Ask an Expert Series, Blog, Marketing, Marketing Tips, Social Media Marketing
How You Can Re-Approach LinkedIn as a Real Sales Channel Episode #113 Building Relationships and Landing Clients by Leveraging LinkedIn Differently Remember the days when a cold call was your best shot at landing a new client? Those days are long gone, and the...
by Joshua Carlsen | Mar 1, 2024 | Blog, Direct Mail, Marketing, Marketing Tips, Omni-Channel, Omni-Channel Marketing, Thought Leaders
Most Common Direct Mail Mistakes, and How to Avoid Them When it really comes down to it, there are two types of companies that leverage direct mail. Companies that see direct mail as an expense, and those that think of it as an investment. Companies that see it as...
by Joshua Carlsen | Feb 7, 2024 | Blog, Direct Mail, Marketing, Marketing Tips, Thought Leaders
Why You Need to Vet Your Direct Marketing Agency Most companies don’t fully appreciate the importance of thoroughly vetting direct marketing agencies they’re contemplating engaging with. I don’t blame them either. By the time a company approaches a direct marketing...
by Joshua Carlsen | Jan 10, 2024 | Blog, Direct Mail, Marketing, Marketing Tips, Thought Leaders
Propelo Selected as 2024 Top Direct Mail Agency Is there any better way to ring in a new year than being selected as a 2024 Top Direct Mail Agency? We contemplated this question during today’s team huddle. To be fair we did come up with a few notable...
by Nestor Rodriguez | Jan 9, 2024 | Blog, Integrated Marketing, Marketing, Marketing Tips, Omni-Channel, Omni-Channel Marketing
2024 Economic Outlook: Navigating Uncharted Waters A Marketing Agency’s Guide As we set sail into 2024, the economic currents swirl with a mix of familiar anxieties and intriguing possibilities. The hangover from 2023’s inflation and supply chain woes...