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2022 Top Marketing Trends

2022 Top Marketing Trends

by Joshua Carlsen | Dec 30, 2021 | Blog, Direct Mail, Marketing, Marketing Tips, Thought Leaders, Video

2022 Top Marketing Trends to Keep an Eye On As the year comes to a close it’s time look forward at the 2022 Top Marketing Trends.  From short-format video to the continued rise of podcasts there are many marketing trends that can help propel your companies...
Named Top 2021 Direct Marketing Firm in Back-2-Back-2-Back Years

Named Top 2021 Direct Marketing Firm in Back-2-Back-2-Back Years

by Joshua Carlsen | Nov 29, 2021 | Blog, Direct Mail, Marketing, Marketing Tips, Omni-Channel Marketing, Thought Leaders

  PropeloMedia Voted Top Direct Marketing Firm for 3rd Straight Year to Give Back PropeloMedia is excited and honored to be named the Top Direct Marketing firm for the 3rd year in a row by Clutch, the nation’s authoritative agency reviewer.  “After winning...
Why Marketing and Customer Experience Need to Be Synced

Why Marketing and Customer Experience Need to Be Synced

by Joshua Carlsen | Aug 31, 2021 | Blog, Direct Mail, Marketing, Thought Leaders

UPThis is a cautionary tale of the delicate intersection between marketing and customer experience.  In an ideal world these two will reinforce one another, but unfortunately many times these are managed and executed by different departments.  In this instance they...
The Lost Art of Print in Omni-Channel Marketing

The Lost Art of Print in Omni-Channel Marketing

by Joshua Carlsen | Sep 22, 2020 | Direct Mail, Integrated Marketing, Omni-Channel, Omni-Channel Marketing, Uncategorized

With direct mail response rates rising and volume falling, marketers are finding new ROI by combining print and digital for maximum impact in their omni-channel. The mailbox is not empty, but it’s roomier than it’s ever been — and more profitable, too. After years of...
Which Printing Option is Best for Direct Mail?

Which Printing Option is Best for Direct Mail?

by Joshua Carlsen | Jul 10, 2019 | Direct Mail, Marketing, Omni-Channel Marketing

Once a business decides to embark on a direct mail campaign, there are a number of important questions to answer. Who is the target audience? What is the campaign’s message? Will this campaign be aligned with a larger omni-channel marketing effort? Be sure to...
Grabbing Attention: Leverage Learnings from Direct Mail for Better B-to-C Direct to Consumer Campaigns

Grabbing Attention: Leverage Learnings from Direct Mail for Better B-to-C Direct to Consumer Campaigns

by Joshua Carlsen | May 28, 2019 | Direct Mail, Marketing, Omni-Channel Marketing, Social Media Marketing, Thought Leaders

Best practices for building direct-to-consumer promotions (or direct-response campaigns as they were known originally) came from direct marketing approaches employed by mail-based campaigns. These DTC direct mail advertising programs leveraged data more than any other...

Recent Posts

  • 3 Ways Elon’s Twitter Takeover Impacts You
  • How To Surpass Willpower for Prolonged Success by Jonathan Domsky
  • 2022 Top Marketing Trends
  • 7 Steps to Rebuilding Your Outbound Sales Strategy for Today by Jake Dunlap
  • Named Top 2021 Direct Marketing Firm in Back-2-Back-2-Back Years

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